WorkSource Pierce sponsored a Hiring Academy event. They covered creating a 60 second commercial, cover letters, resumes, how to dress for an interview and interview questions. Completing the Academy resulted in gaining more information for the job market and a pass for hiring events sponsored by Worksource. The pass allows people to attend hiring events before the general public is let in.
Even though I have attended some workshops about resumes and cover letters I continue to attend more because the criteria changes and everyone has a little different take on the subjects.
The Hiring Academy did a good job talking about the 60 second commercial. It's best to think of it as a conversation you are having with someone else over a cup of coffee. The commercial can be used anywhere and anytime you are introducing yourself to others. If you are passionate about what you do that will come across. As with preparing for an interview where you practice answering possible questions, you practice the 60 second commercial over and over until you are comfortable. Several people said it helps to practice in front of a mirror so you can see your facial expressions. Don't use words or phrases that qualify your knowledge and experience like "just", "only", or "sort of" because you will come across as uncertain. Be confident and declarative and you come across as knowing your industry, career, and sure you can do the job.
The 60 second commercial can be used whether you are looking for a job or looking for clients for your business.
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